Learn SEO (Search Engine Optimization) and mechanism of action of the search engines ~ IskaDev
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Saturday, October 26, 2013

Learn SEO (Search Engine Optimization) and mechanism of action of the search engines




Ever wondered why some websites appear on the first results on search engines like Google, Yahoo and Bing? And why other sites appear on page 97 of the main results, or may not appear at all?

This is not because the workers in the Google be included sites that they like, or sites that belong to the people they know ... but because this matter to the owners of the sites that appear on the first page of search results may be keen to make their sites relevant things are looking for the people and in thethe same time easy for search engines to find and understand. This process is known as creating a search engine (Search Engine Optimization) or (SEO).

If it is important for your site to appear on the first page of search results, you will need to take steps to ensure that the search engines will be able to find it, and they will find the content can be useful to people. If you sell products and services, or have something you want to share others, the possibility that you have a large number of visitors and Views to your topics lies in configured for search engines they use.

To understand the configuration of engines search (Search Engine Optimization), you will first need to understand how search engines work. So that particular search engine to find your site will either need to add it to the engine, or that the search engine will follow the link from another site leads to your site. After this occurs, the search engine will visit your site using an automated crawler is called Crawler, often known as "Spider" or " Bot".

The spider will browse your site, keep track of all the links in it, and collect information about it. After gathering all the information, the content will be rated based on the HTML language inclusive so all the words and photos located on your site pages. Is then store this information in "Archive - Index".

When someone typing some words in a search engine, the search engine will search in the Index in an attempt to find the sites with the most relevant content for these words. If you think a search engine that your website is the most important and useful, your site will appear on top of the list in the search results.

So, simply put, you will need to understand two things about creating the site for search engines: 

-How to make your website easy to find and easy classification in the Index your search engine. 
-How to make it relevant and useful for people who are searching for specific things provided to them. 

While there are certain things you can, and should, you have to do to make it easier for search engine to find and understand your site, the most important thing is to remember that the purpose of the search engine is to provide the most relevant results, including humans looking for.
So, do not try to create a web site only to attract search engines, because it always make sure there is someone who has a site easy to understand for search engines and contains information relevant and useful for the people - and this is always a site that appears at the top of the search results.
To help you get started improving and creating your site for search engines, will be publishing a series of articles that contain tips and guidelines you can work out.   

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